BC Sports Hall of Fame
The BC Sports Hall of Fame has been telling the stories of legendary BC athletes and giving back to the local community for over 50 years.
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A New Digital Identity
Their website was due for an update to help support these efforts and grow their impact in BC.
We helped shape a completely new digital visual language, one focused on being energetic and progressive, and served as a design platform to grow with.
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Inspiring the Future
The design system architecture also captured Hero in You, their main community program, ensuring brand unity across both. Integration of a donation platform to the new website also served as a portal for donors to help this program grow.
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Honouring the Past
We created a digital experience that is focused on showing the in-hall experience, where the galleries bring their honoured members’ stories to life. A completely revamped user journey allowed users to connect with the hall experience, gather information on visit details, and buy tickets directly on the new website.
